Plaid Ink Logo & Branding
2019
Plaid Ink is an activity-book and paper-goods brand created by Todd Oldham.
I began the branding process by merging together inky typography, fluid graphics, and vintage-inspired plaid patterns. The logo was made to feel very inky and stamp-like, while the rest of the brand contained various shapes filled with plaid patterns. The branding was turned into a pop-up activity table (designed and rendered by Cat Hong) which we presented to various stores, along with our product designs.
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About Valerie Nelson
Valerie grew up in south Florida, where she acquired a fondness for thunder storms, palm fronds, and gardenias. She currently works and resides in Rhode Island, where she has acquired a love for frozen lemonade. Read more about her here.
Valerie grew up in south Florida, where she acquired a fondness for thunder storms, palm fronds, and gardenias. She currently works and resides in Rhode Island, where she has acquired a love for frozen lemonade. Read more about her here.
ⓒ Valerie Nelson 2024